Principal Consultant at Marketing Possibility and also known as the Social Marketing Diva, I blend social media with core business strategy to create integrated online marketing strategies for small and medium-sized businesses. I specifically focus on leveraging the vision and value at the heart of the business into quality customer relationships and conversations.
I apply over 17 years of experience in high tech marketing and sales to my marketing consulting business with medium and small businesses in the Silicon Valley area. I help businesses clarify their brand and business persona to use in building conversations with customers and prospects through social networking. I also develop social media marketing plans, teach all aspects of engaging online, and can conduct online campaigns for clients.
I have spoken at conferences, workshops, meetings, and corporations on topics ranging from the future of marketing and social media to the application of high availability systems in the financial industry. I love speaking and will happily make myself available. My presentations, workshops, and coaching sessions consistently get excellent reviews—and I love presenting information that is empowering to people. I teach Marketing Strategies for Entrepreneurs and Small Business Owners, Introduction to Marketing for the International Diploma Program in Business Administration, and Introduction to Marketing Automation at UC Berkeley Extension San Francisco several times per year.
I have held marketing and sales leadership positions at IBM, Amdahl, Stratus, and Tandem and I have served in executive roles on non-profit boards and community organizations. I have a Masters in Philosophy from Stanford University, a BS in Mathematics from William and Mary, and an MBA from Santa Clara University.